In the evolving landscape of fashion, the rise of gender-neutral clothing brands marks a significant shift towards inclusivity and diversity. As society progresses, the demand for fashion that transcends traditional gender norms has never been higher. Gender-neutral brands are characterized by their inclusive marketing strategies and product offerings. They focus on individual expression, values, and lifestyles rather than gender stereotypes. They also emphasize social responsibility, ethical practices, and support for marginalized communities. From sustainable practices to innovative designs, these brands are not just changing how we dress, they are transforming the very fabric of fashion itself. Join us as we delve into the world of gender-neutral fashion that offers everyone the freedom to express their true selves. Whether you’re already a fan or looking to explore gender-neutral fashion this guide is your gateway to a more inclusive and stylish wardrobe.
TomboyX
TomboyX, founded in 2013 by Fran Dunaway and Naomi Gonzalez in Seattle, Washington, stands out as a gender-neutral clothing brand specializing in inclusive underwear and apparel. With a commitment to sustainability and inclusivity, the brand offers a wide range of sizes from XS to 6X, catering to all bodies and gender expressions. TomboyX is renowned for its eco-friendly practices, using nontoxic fabrics and partnering with women-owned factories. The brand’s mission is to empower individuals by providing comfortable, durable, and stylish clothing options that reflect their unique identities.
Image Credit: TomboyX
Wildfang
Wildfang, launched in a studio apartment in Portland, Oregon, is a trailblazing brand that emerged from a desire to challenge outdated gender norms in fashion. The founders, disillusioned by the traditional fashion industry’s gender binary limitations, sought to create a space where clothing transcends gender boundaries. Wildfang’s ethos is about embracing masculinity, femininity, and everything in between to cater to a diverse and inclusive audience. Since its inception, the brand has committed to social responsibility, donating over $1 million to various causes and adopting sustainable practices to reduce their environmental impact. Wildfang’s product line includes a range of apparel designed for all bodies, emphasizing the importance of real pockets and the elimination of the boob gap in women’s clothing. Their efforts to foster a diverse, inclusive, and equitable workplace reflect their broader mission to redefine fashion norms.
Image Credit: Wildfang
Kirrin Finch
Kirrin Finch is a Brooklyn-based clothing brand that challenges gender norms by offering menswear-inspired apparel designed to fit a range of female, non-binary, and transgender bodies. The brand focuses on creating high-quality, sustainable pieces that blend classic style with a modern twist. It ensures comfort and a tailored fit for those often overlooked by traditional menswear and womenswear markets. Kirrin Finch’s commitment to inclusivity and ethical production practices is evident in its use of eco-friendly materials and support for local manufacturing. By providing a diverse array of sizes and styles, Kirrin Finch empowers individuals to express their identities authentically, promoting gender inclusivity and environmental responsibility in the fashion industry.
Image Credit: Kirrin Finch
Origami Customs
Origami Customs, founded by Rae, is dedicated to producing custom, handmade lingerie, and swimwear designed to support all bodies and gender identities. Based in Montreal, Canada, the brand is celebrated for its size-inclusive, gender-affirming products such as binders, gaffs, and bodysuits. The company works closely with NGOs to distribute these vital products to the queer and trans community worldwide. Origami Customs has grown from a single-person operation into a team effort, continually adapting to meet the diverse needs of its customers.
Image Credit: Origami Customs
Official Rebrand
Official Rebrand, founded by MI Leggett, is a New York-based fashion label that challenges traditional fashion industry norms through a non-binary approach to clothing. The brand started with the creative act of hand-painting clothes and has evolved into a platform for expressing gender fluidity and environmental consciousness. By redefining discarded garments, Official Rebrand offers a sustainable alternative to fast fashion. It aims to transform gendered clothing into non-gendered pieces that promote self-expression and fluidity of identity. Leggett’s work underscores the importance of sustainability, insisting that clothing cannot be truly inclusive if it does not consider the environmental impact. The collections emphasize the performativity of gender and critique capitalist structures, aiming to make fashion more inclusive and accessible for all, regardless of gender identity.
Image Credit: Official Rebrand
Stella McCartney Genderless Collection
Stella McCartney has been a pioneer in sustainable fashion and is known for her commitment to ethical practices and innovation in design. In 2020, she launched her first unisex collection exploring themes of gender fluidity, and communication with new generations through the lens of fashion. Her approach includes challenging traditional gender norms through her collections and promoting inclusivity and diversity. McCartney’s designs typically emphasize comfort, versatility, and sustainability, aligning with the growing demand for genderless fashion that caters to a diverse audience.
Image Credit: Stella McCartney
Big Bud Press
Big Bud Press is a Los Angeles-based label renowned for its vibrant, unisex clothing and accessories. The brand prides itself on its inclusive sizing, offering a wide range of sizes to accommodate diverse body types. Known for its bold colors and high-quality, ethically made garments, Big Bud Press champions sustainable practices and local manufacturing. Their commitment to producing long-lasting, timeless pieces resonates with a broad audience, seeking to break away from fast fashion’s disposability. By focusing on unisex designs, Big Bud Press caters to a growing demand for gender-neutral fashion, allowing individuals to express themselves freely without the constraints of traditional gender norms. The brand’s popularity stems not only from its distinctive aesthetic and sustainability ethos but also from its dedication to fostering a sense of community and inclusivity among its customers.
Image Credit: Big Bud Press
Nicopanda
Nicopanda is a fashion label known for its playful and avant-garde approach to streetwear. Founded by fashion icon Nicola Formichetti, Nicopanda disrupts traditional fashion norms with its designs that often incorporate bold graphics, vibrant colors, and unorthodox silhouettes. The brand’s aesthetic is deeply rooted in a fusion of punk spirit and kawaii culture, making it stand out in the contemporary fashion landscape. Nicopanda’s collections frequently challenge gender binaries, offering gender-fluid clothing that appeals to a diverse, global audience seeking self-expression and individuality. With a strong emphasis on inclusivity and breaking down societal norms, Nicopanda not only caters to the fashion-forward crowd but also represents a movement towards more open and accepting fashion practices. The brand’s commitment to creating unique, accessible fashion solidifies its status as a champion of the unconventional and a beacon for those who live boldly.
Image Credit: Nicopanda
The fashion industry is witnessing a transformative shift towards inclusivity, sustainability, and gender fluidity, driven by forward-thinking. The brands mentioned in this article are redefining what it means to dress in the modern world by challenging traditional gender norms, embracing ethical production practices, and promoting environmental responsibility. Through innovative designs, sustainable materials, and a commitment to inclusivity, they are creating fashion that allows individuals to express their true selves. As consumers become increasingly aware of the impact their clothing choices have on the planet and society, the demand for such conscientious brands will undoubtedly continue to grow, setting a new standard for the fashion industry at large.
